And with GPS tracking players' journeys, the ability to be rewarded simply for covering a certain distance became available. This meant players would venture into new places searching for opportunities to find new rewards and items. For example, the real world became an entire fantasy realm where important landmarks were made into Pokestops and Gyms. Pokemon GO introduced a range of capabilities to the mobile gaming market based around the innovative AR principles. Ever since Pokemon GO launched in 2016, Augmented Reality (AR) games have gone from strength to strength in the mobile gaming market.
